The story behind Twool
PROTECTING RARE BREED SHEEP
BRITISH SUCCESS STORY
Shop Twool at Green Tulip
TWOOL
The idea for Twool came in 2010 when founder Kim Stead was frustrated with the rotting jute twine supporting the raspberry canes in her Dartmoor facing garden. As a nation of gardeners, it seemed unbelievable to her that Britain was importing tonnes of jute from Asia every year to tie plants in our gardens. So, in her quest to look for alternative British renewable materials, Kim identified wool as a great sustainable alternative.
Wool is grown well in the UK and is an under-used natural resource, so was an ideal choice for developing a sustainable and ethically responsible, all British garden twine.
Kim knew that choosing the right wool was key to developing a sustainable product. The Whiteface Dartmoor sheep is a rare breed that has been grazing the moor since Anglo-Saxon times, with declining numbers seeing breeding ewes fall to under 1000. They're a big sheep, make good mothers and have the most glorious long 'lustre' wool fleece. Kim's mission to make a use for the wool and a route to market for the farmers, gave her hope to be part of the story of the future for the Whiteface Dartmoor.
Since the early days Twool has become much more than just garden twine, with an extensive product range to include hats, bags, rugs, dog leads and collars, and horse lead ropes.
In 2013 Kim took Twool to its first RHS Chelsea Flower Show, and in 2022 became a finalist for the Sustainable Garden Product of the Year, prompting a royal visitor - no other than The (now) King! Today, Kim is extremely proud of what Twool has achieved, continuously promoting and helping to protect one of Britain’s ancient breeds of sheep indigenous to the moors on her doorstep.
Ordered some decorative kraft tape on Friday and received it on Monday. Hugely impressed with the thoughtful, eco packaging. I can tell this company cares about its customers and first impressions! I will definitely be back to shop here again. Thank you.
I'm still waiting for an order placed 10 days ago. Only got a response from customer service the second time I contacted them and the answer wasn't helpful.
Delighted with the handkerchiefs. Great concept hope you do well going forward. Thanks
I was pleased to be offered unscented sheets and have since been pleased with their performance.
Website easy to negotiate and also pleased to use a UK firm.
So all round pretty pleased.
I recently came across green tulip; recommended by a friend. I was delighted by the products I saw and placed a gift order immediately. I received an incredibly personalised note in response to my order; even making me aware I had added a gift box to an already boxed product and an offer to refund me the gift box; a very honest and trusted exchange. Upon arrival the gift was magnificent quality.
Would recommend to everyone
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