As well as accurate seed selection, Soira and Filippo decided that colourful, sustainable and fully recyclable packaging was equally as important - well-designed down to the tiniest detail. Looking very much like little paperback books about the size of a chocolate bar, each pack contained information and useful advice for cultivation: the best sowing period, growth times, light conditions and the water needed. Moreover, they also included the history of the plant, any medicinal properties and suggestions for recipes and cocktails.

Piccolo is very much about the growing movement to make a garden absolutely anywhere. The idea that growing is a cultural experience that enhances the wellbeing of our minds, bodies and our planet is more important now than it has ever been.