The idea for The Organic Company came when Danish entrepreneur Joy Vasiljev noticed how hard it was to find textiles that combined great design with organic materials. Joy saw a world 'out of balance' and knew she wanted to do something to help face the real problems out there. With climate change, polluted soils and the extinction of vast amounts of insects and animals, Joy had a clear mission of proving that a responsible business was good business.

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The story behind The Organic Company


So in 2007, Joy created The Organic Company to bring design, quality and organic cotton together - but it wasn't easy as the world simply wasn't ready. Coming from a career at a container shipping company into one of the world's dirtiest industries - cotton - was a huge challenge.

Joy focused on organic cotton from day one and immediately set about obtaining certification by the strict GOTS standards, which is the consumer's guarantee that the cotton is not only organic, but that there have been proper working conditions and no use of pesticides and chemicals throughout the whole value chain from field to brand holder.


Since then, the company has developed a large collection of organic textiles for the home. With years of hard work and determination to do things right, The Organic Company became GOTS Certified in 2010, and later that year won Idealist of The Year for successfully combining business and social responsibility. By 2018 the brand had moved to bigger premises in the vibrant Norrebro area of Copenhagen, and by the end of 2022 became B Corp Certified - a validation that the brand is committed to bring positive change.

We think that's a business to be super proud of!

Shop The Organic Company at Green Tulip


    Certified organic textiles for the eco conscious home

    The Organic Company is a Danish brand that offers a wide range of high quality stylish textiles made from certified organic cotton. Whether it's for the bathroom or kitchen, each one is planet friendly and free from harmful chemicals.

    Why I Love The Organic Company

    There are some brands that make products where the beauty just comes from the quality of the materials and the simplicity of the design - and The Organic Company is one of those! It's also one of the 'original' eco brands and we're very happy to have it as part of our assortment - there is still no one that really does it better.

    Green Tulip Founder