We love the sentiment behind this beautiful dream fairy - she will keep little (and big!) girls safe at night and send them sweet dreams.
A lovely present for someone who has trouble sleeping or has an over-active imagination (though that’s every little girl isn't it?!). Also great for those girls who don't like pink!
Includes a swing tag highlighting the fair trade nature of the product, as well as a little sweet dreams message from the fairy.
Approximately 14cm long (without ribbon).
Believe You Can is a BAFTS (British Association of Fair Trade Shops) recognised importer, and the Fairy & Pirate collections are exclusively designed in the UK and hand-made by WFTO approved Fair Trade producers in India. Fair trade working conditions mean that employees have excellent and safe working conditions with an above average wage and equal pay for both genders as well as paid holidays, sick leave and sensible working hours. There is concern for the social, economic and environmental well-being of all employees and there is NO child labour or forced labour. 50% of the producers profits set up and fund local community welfare projects including education and community health.
The supplier also gives 40% of its profits to its own trust which supports community welfare projects including education, community health, aids awareness and environmental projects.
Founder Louise, with a 1st class degree in textile design and over 15 years in design and buying experience for many High Street retailers, had plans of creating her own business for many years, and in 2006 finally took a leap of fairy faith and Believe You Can was born!
Louise realised there was a gap in the market for gorgeous girly gifts which were ethically made and not mass produced. She also saw there was a market for Fair Trade products which appeal directly to children (hence the pink and sparkle!) and not the ‘earthy’ products which were available at the time. So the concept of ‘Fair Trade fairies’ was created.
After many back-packing and also business trips to India she had fallen in love with the colour, creative skills and also the people of this magical country and so decided to find a Fair Trade producer in India. After lots of research, travel and help from the WFTO (World Fair Trade Organisation) she found the perfect producer and in the first year visited them four times to design and develop products, build a strong relationship and also oversee production.